[BC] AM Interference
Rich Wood
richwood
Fri Dec 16 22:01:41 CST 2005
------ At 09:23 PM 12/16/2005, Mike McCarthy wrote: -------
>You haven't lived in rural Texas...or many rural areas which have good
>football or basketball teams. There are some stations which make more
>on Friday nights than AM and PM drive combined. It's true they don't
>have the same total volume. But relative to their total income, it
>can be HUGE.
I guess you wouldn't consider Dallas as rural Texas. That's where I
lived. I'm very aware of the income potential of local sports. It's
still not significant enough to have an impact on whether or not the
industry uses IBUZ at night.
Rich
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