[BC] Quote of the Week
Steve
shnewman
Sat Dec 17 13:21:11 CST 2005
EXACTLY (in reference to your mention of "Oldies") why I said, a week or so
ago, many stations (IMHO) are throwing the baby out with the bath water. I
honestly believe most programmers don't know how to properly program or
market music from the past. Dayparting can still work but you just can't be
a subtle about it as you were in times past. Now you can talk about
dayparts. In a way, I believe we need to direct the audience to dayparts
where they know they can consistently hear the music to which they're
attracted. A return to block programming? (but within the format) Maybe.
Nuff said as I'm starting to get angry. :)
Go to R&R and hit the ratings tab and enter Market rank #5 (Dallas-Ft.
Worth) Look who's #2. Albeit it's P1 of the book but look at the growth KLUV
has experienced. I feel Rich Wood is about to step front and center. :)
Steve
----- Original Message -----
From: "Dave Schreyer" <shamrock1961 at citlink.net>
To: <broadcast at radiolists.net>
Sent: Saturday, December 17, 2005 10:44 AM
Subject: [BC] Quote of the Week
> Here is an interesting quote I found on MSN's entertainment page this
week.
> Sort of sizes up today's radio.
>
> "Radio has certainly changed over the last 10 years or so," he says, "and
> it's really taken kind of a turn for the worse. When 'Jessie's Girl' came
> out, it was picked up by radio because they liked the song. That doesn't
> happen anymore. Now, radio stations get handed a list of 20 songs from
> corporate headquarters and are told, 'Play these. Don't deviate.' The days
> of discovering new music and taking chances with it don't exist anymore."
>
> --Rick Springfield
>
> (BTW: Springfield is returning to ABC's long running soap General Hospital
> in January reprising his role as Dr. Noah Drake! Acting over music?
> Hmmm...things must really be bad if Springfield's pissed! :-P )
>
> Is it any wonder why Sirius and XM will KILL terrestrial radio's butt!
> Record companies aren't producing good product and radio stations have
> nothing new and good to play anymore other than the "oldies" which have
more
> class than the crap owners are playing on their stations and calling it
> Current Hit Radio. Perhaps its time to get those engineer job applications
> into to Sirius and XM before it's too late???
>
> Dave Schreyer
>
> dave at twinportsbroadcasting.com
>
>
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