[BC] Religious radio Marketing Research

khcs@juno.com khcs
Tue Dec 27 19:05:31 CST 2005


Willie wrote:

>It appeals to *millions* of people, not *just* "Soccer Moms". They are simply a *majority* of our audience.

-----------

For more on this, I refer everyone to the article "Christian Radio: Not Just a 'Niche Format' Anymore" on the Arbitron website.

Glen Kippel
KHCS
Palm Desert, CA



More information about the Broadcast mailing list