[BC] XM only wishes it could get numbers like this!

charles adkins cadkins
Mon Jul 4 06:38:56 CDT 2005


A very smart post. You can't compare XM with podcasting in any way. Radio is
feeling a LOT of heat right now. If it weren't, there would be no need for
us to pay attention to any of this other stuff. It will be interesting to
see what a major player move like Stern going over to the other side will
cause once it really happens.


----- Original Message ----- 
From: "David Lawrence <david at onlinetonight.net>" <reader at oldradio.com>
To: "Broadcast Radio Mailing List" <broadcast at radiolists.net>
Sent: Monday, July 04, 2005 12:15 AM
Subject: Re: [BC] XM only wishes it could get numbers like this!


> On 7/3/05 12:56 PM, one Sid Schweiger <sid at wrko.com> wrote:
>
>  >>> I thought XM had passed one million some time ago.<<
>  >
>  > Not in two days they didn't.
>
> Nor has Apple if you compare things properly. There's no subscription fee
> for any of the podcasts (mine will have one shortly), the podcasts are
being
> counted individually, with most people subscribing to over 20 podcasts,
only
> to abandon most of them eventually (or be abandoned by a podcast producer
> who realizes just how hard that 4th, 5th and 6th podcast and beyond is to
> do).
>
> In addition, the receiver (iPod) was already "installed" - there were
> already around 27 million people listening to podcasts before Apple opened
> their doors and obviated the need for an aggregator.
>
> This is more like a new channel or two on XM than a new service.
>
> Not downing it - I love podcasting from both directions (that probably
> sounded really dirty to Willie), but let's not be too sensational.
> Podcasters are already beginning to feel fatigue - listening and
producing.
>
> David
> -- 
>
>
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