[BC] Allocation Philosophies

Cowboy curt
Wed Jul 20 10:31:03 CDT 2005


On Wednesday 20 July 2005 00:05, Milton R. Holladay Jr. wrote:
> Why did WTAM change to WWWE and back ? 

 If memory serves....
 It was changed to WKYC by the same folks who owned the TV when they
 bought it, more or less, then the Nick Milletti crowd bought it, and changed
 format completely to all sports all the time, and also changed the call to
 WWWE. When they sold it, the new owner was able to resurect the old
 WTAM call, and so did, along with the format change away from all sports
 all the time.

 That format idea then moved to 1220 WGAR, where it died.

 Occasionally, an owner with some respect for the
  past history does come along...



More information about the Broadcast mailing list