[BC] On the FM Dial, Rock Is Sliding Away

[Steve]

Hi Rich:

> I love it. 14,000 stations. A few of them change format and a
> newspaper staff writer declares Rock is dead on radio. I'm not sure
> why they care. They've already declared radio dead in favor of iPods
> and Internet streams.
>
> Strangely, only NPR has done stories on the death of major market
> newspapers. The death of newspapers is an avalanche. Not just a slide.

Unless I'm crazy, (many think so) haven't we been here before? TV came in
and it was the death of Hollyweird. Save this slump because of bad product,
the box offices have been doing great. The ingenious Jack Radio format that,
I believe, started in Canada is (in their dreams) the answer to satellite
radio and iPods. Yeah...right. I honestly believe people don't want juke
boxes they want something connected to it like a warm body of some sort.
I've been wrong before (I believe the last time was 1958) but this too shall
pass. I just now finished cutting voice tracks (they sound like I'm sitting
there holding CD's in my hand) for WorldSpace Satellite Radio...the
Classical channel called Maestro. They were like the first XM but they have
2 satellites and 6 spot beams for Europe, The Middle East, Africa and Asia.
But I digress....sort of. If anything dies it's going to be the fault of the
broadcasters. Seems we don't have any good program directors anymore. Am I
off on this one?

Steve
Steve Walker Productions