[BC] SAP
Alan Kline
akline
Wed Feb 8 16:55:03 CST 2006
On Wed, 8 Feb 2006, Scott Cason wrote:
> Well, first it's the viewers who can't operate a television set. Come, on
> people. This isn't brain science!
No, it isn't--not to us. Obviously, there are a lot of consumers who
still aren't past the stage of VCR's that always flash "12:00". But
that's not the station's fault. There's a little booklet that comes with
each and every TV set that's sold. Some are better than others, but the
instructions are there.
> And secondly, the MC switchers that
> insisted on running the craw every 5 minutes. You would think that if they
> didn't get it the first couple of times the crawl ran, they were not gonnna
> get it anytime else.
Don't blame the operators--they're just following instructions. If you
have a gripe about the crawls, it's with management.
When our newsroom or management orders a crawl, I run it exactly when and
as frequently as they request. No more, no less. I don't go off and
"free-lance" these things, any more than I go adding commercials on a
whim.
ak
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