[BC] "Hi, this is your radio calling..."

[Rich Wood]

------ At 02:23 PM 1/10/2008, cldube wrote: -------

>Why don't they just take the money and buy 2,520,000 radios and give 
>them out to people.
>Then they'll possibly have (if the radios work) 2.5 million HD 
>listeners they can point to.

That would assume the $630 million was real money. In the past, many 
stations bought and distributed fixed-tuned radios to listeners. In 
New York we even had a station distribute those radios with the 
station logo and tuned to the wrong frequency.

There are several companies that provide promotional material in 
exchange for inventory. I suppose they could use one of those but it 
would require even more distressed inventory to be used. I've worked 
for companies that used these services for computers and large prizes 
for contests.

Your proposal would require real cash.

Rich