[BC] Sales practices
Barry Mishkind
barry at oldradio.com
Wed Feb 18 11:12:17 CST 2009
There has been some "chat" about Anheiser-Busch's new "policy" of
paying in 120 (or more) days.
Other advertisers are *taking* discounts after negotiating spot rates.
I do recall turning down an owner who wanted to pay for emergency
engineering time "like the agencies do - 120 days."
So, let me ask those of you in sales: is this Anheiser-Busch deal
new, or is it business as usual?
And ... how do you/(can you) deal with it?
thanks
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