[BC] Sales practices

Barry Mishkind barry at oldradio.com
Wed Feb 18 11:12:17 CST 2009


There has been some "chat" about Anheiser-Busch's new "policy" of 
paying in 120 (or more) days.

Other advertisers are *taking* discounts after negotiating spot rates.

I do recall turning down an owner who wanted to pay for emergency 
engineering time "like the agencies do - 120 days."

So, let me ask those of you in sales: is this Anheiser-Busch deal 
new, or is it business as usual?

And ... how do you/(can you) deal with it?

thanks




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