[BC] Oldies Stations

[Barry Mishkind]

At 07:46 AM 12/20/05, Alan Alsobrook wrote
>Some days I'm just not so sure about this. On a 1KW daytimer we 
>added "A little bit more" by Dr. Hook on the first air play we got 3 
>calls saying wow it's been so long since I've heard that!.  I was 
>totally amazed.. we didn't even intro the song. That tends to make 
>me think that listeners do like to hear something different.

         Some listeners. Most will put up with an
         occasional "bonus" ... but the mass numbers
         indicate they want what they want.


>Actually I'd love to put together a wide wash country format, I 
>think it would blow the socks off of most stations..

         That has been done. In fact, we did that when
         I was doing airwork in Phoenix...

         We beat all three competing stations, combined.