[BC] Hours of Commercials and 5 records

DHultsman5@aol.com DHultsman5
Fri Dec 23 08:42:35 CST 2005


 
In a message dated 12/23/05 7:26:29 A.M. Central Standard Time,  
curt at spam-o-matic.net writes:


One  of the more successful morning men I ever worked with ( retired )
was the  Ol' Jaybird.
News, spot, bad joke, spot, weather, spot, traffic, spot, live  caller, time, 
live read,
bad joke, spot, weather, event promo, spot, stupid  story usually leading 
into a live read,
weather, spot, traffic, spot, time,  bad joke integrated into a live read, 
spot, what he had
for breakfast,  spot, Hank Williams Sr. cut, spot, live caller complaining 
about the  song,
which somehow turned into a spot promo for a music store or some  such....

Never counted, but it seemed Jay's show must have had 45  minutes / hour of
paid-for commercial load, and no one noticed !
The  programming folks, especially the rockers from the FM talked about
how bad,  and how corny, his show was, but it was a hit with the listeners !
( and it  made serious cash )

I'm almost willing to bet that there was only once  when I heard more than
two songs in his entire 4 hour show, but I don't  really remember.

Incredibly demanding, professional, and just one of  the nicest people
I've ever had the privilege of knowing, but "commercial  free" was
definitely *not* part of Jay's  vocabulary.



************************8
 
Years ago before the NAB/FCC commercial regulation  the #2 station in  the 
afternoon in Dallas was KBOX  with a jock named Gary Mack.    Gary never played 
all of a record,  He had so many funny bits he was more  entertaining than the 
records were.  The Commercials were many be he  usually broke them up with a 
bit, time or temperature.....The point was if you  were listening for music 
you would not listen to that station, but many people  did because he was 
entertaining and informative.  He was quick and was one  of the top 3 in the Dallas 
afternoon market for several years.  
 
Speaking of another Gary,  Gary Owens in afternoon drive at KMPC Los  Angeles 
had a wide variety of music, which actually changed during the 4 PM hour  the 
beginning of drive time.  He did live spots,  lots of info and  many of his 
own bits introing records.  Very entertaining along with the  music and 
commercials.
 
Oh lets all call in the consultants so we can all sound and be like the  
Village People's record.
..."..little boxes without topses  that all came out the  same..."
 
Merry Christmas to all consultants everywhere
 
Dave Hultsman
 


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