[BC] Stupid cross-promo of competitors

[Sid Schweiger]

>>> My station is an NPR affiliate and there is actually an underwriter
credit that we air from the network for Sirius Radio! How stupid is
that!

In the no-so-recent past, our Network News provider wanted us to air
spots 
(it's a trade) that promoted satellite radio. We said "Fat chance!" and
we aired 
something else from the Network, instead. They quickly dropped those
spots, 
as I would imagine we weren't the only group to object.<<

Rush Limbaugh has been doing this for quite a long time now...using his
radio affiliates to drive his listeners to other media for which they
have to pay.  The fact that he gets away with it (IOW, that we LET him
do it) continues to amaze me.



Sid Schweiger
IT Manager, Entercom Boston LLC
WAAF - WEEI AM/FM - WMKK - WRKO - WVEI
20 Guest St / 3d Floor
Boston MA  02135-2040
Phone: 617-779-5369
Fax: 617-779-5379
E-Mail: sid at wrko.com