[BC] sirius up up up

[Bill Sepmeier]

Sirius Passes 3 Million Mark; Stern-based Sign Ups Top 50%

Sirius Satellite Radio has surpassed three million subscribers, as it hoped. 
It reported 826,000 new subscribers joined the satellite radio service 
during the fourth quarter of this year.

Bridge Ratings cites Howard Stern as the reason many of the new subscribers 
purchased the service.

In interviews with customers at CE retailers, Stern was responsible for 22% 
of the sign-ups during the first week of the quarter in October. This number 
increased steadily throughout the period, to 58 % by mid-December.

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