[BC] Goodbye Local Radio-pass me the Kleenex

[Robert Meuser]

Innercity bought WOWO for the purpose of taking it from class A to class 
B. Once, done thier NYC station WLIB got a 30 KW night allocation. They 
then sold WOWO.

R


Bob Barnswatts wrote:

>didn't wowo also get a power reduction so someone somewhere else in a more populous area could have an increase?  Was that the same loving owners?
>
>*********** REPLY SEPARATOR  ***********
>
>On 2/26/2006 at 10:44 AM Douglas B. Pritchett wrote:
>
>  
>
>>For me, it was the early 80's. Westinghouse sold our local WOWO to Price 
>>Communications made up of a bunch of Wall Street types. First thing they 
>>did was go office to office and ask people what they did. Now, remember, 
>>these Price people were not broadcasters. They were looking at this like 
>>any other business. First they talked with the promotions director. She 
>>explained what she did. They handed her her termination and final check. 
>>Then next door to the traffic director. She explained what she and her 
>>assistant did. (done by hand, no computers there yet). They fired her 
>>assistant. Then to engineering. 3 man shop. One studio guy, 2 RF guys 
>>for the 50KW directional. Fired two more. Then the sales coordinator. 
>>Air staff? Kept most, but wanted to take the station off the air after 
>>10pm because "no one listenes after 10pm".
>>The next book the station lost nearly 40% of it audience. Sales were 
>>down about the same. And they just couldn't figure it out.
>>Next time out, the Price people fired the GM.
>>Oh.....that'll fix it.
>>Station has only now recovered.
>>Gotta love it.
>>
>>-- 
>>Douglas B. Pritchett
>>Fort Wayne, IN
>>dpritchett1 at comcast.net
>>
>>    
>>
>
>
>
>_______________________________________________
>This is the BROADCAST mailing list
>To send to the list, email: broadcast at radiolists.net
>For sub changes, archives and info on this other lists: http://www.radiolists.net/
>
>  
>