[BC] Digital vs new (was: stamping opinions)

[Ron Cole]

In place of "Jack Power Kiss Mike Mix Classic Rock"

How about market unique creative personality radio... Oh I that requires Air
Talent not just The Jock in the Box we have today.


Ron


On 7/26/06, Douglas B. Pritchett <wbzq1300 at verizon.net> wrote:
>
> No disagreement from me. Digital will not fix anything. Only
> entertaining and compelling content will. But, since radio (meaming
> AM/FM) has become, for the most part, diluted and soul-less, I don't see
> anything changing. A mentor of mine, John Long who programmed many
> great, successful radio stations - many of them AMs, blames the
> consolidation of control and "branding" for much of radio's demise. I
> agree that digital radio should be on it's own band. But it, too, has to
> have entertaining and compelling content. Otherwise we'll have "Lite",
> "Power", "Jack", "Mike" "Mix" etc in near CD digital quality....and
> we'll have gained nothing.
>
> --
> Douglas B. Pritchett
> (who was asked to leave many great, successful radio stations - many of
> them AMs :-))
> Fort Wayne, IN
> WBZQ1300 at verizon.net
>
>
> Dana Puopolo wrote:
>
> >I think that the broadcasters want digital because DIGITAL meanns "new"
> to the
> >average person, while analog means old.
> >
> >To the average Joe, digital has been taught to mean, new, modern, BETTER!
> >Even though virtually no one in our business disagrees that the analog LP
> >could blow away the CD quality wise, even WE believe that the CD is
> better.
> >
> >Problem is, there are many other digital formats that have a major leg up
> on
> >radio. I won't go into them; everyone knows what they are. There are so
> many
> >of them available to the average consumer that radio is now only one of a
> >couple dozen ways for the consumer to get content. As an aside, Microsoft
> will
> >have their own IPOD killer out for Christmas. Expect a dozen million of
> them
> >to be sold in the next few years, more then the entire installed base of
> >radios.
> >
> >I'm willing to give you 99.9% odds that IBOC radios won't be selling that
> >fast.
> >
> >
>
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