[BC] Country Music plight in top towns

[Steve Newman]

It only shows that higher programming management is breaking the #1 rule. 
First, I don't believe today's program directors know how to react to 
anything. Second, they are breaking the #1 rule of programming and that is 
going into knee-jerk reaction mode. This back and forth bit doesn't cut it. 
I'd like to know where the constancy rule suddenly got thrown out the 
window. I don't care what era one is in there are just some basics that 
must be followed. Be proactive no reactive. You don't reinvent the rules you 
creatively work within the context. Contextual Programming works.

Steve Newman
Steve Walker Productions
Opp, AL  36467

----- Original Message ----- 
From: "Craig Bowman" <craig1 at shianet.org>
To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
Sent: Wednesday, September 27, 2006 7:02 AM
Subject: Re: [BC] Country Music plight in top towns


> Remember in the mid 80's when being a rocker was the kiss of death.  Many 
> heritage AOR stations changed format.  A few months went by and a rim shot 
> station put classic rock on the air and "out of nowhere" became a viable 
> station.  Some "also ran" will revive the format and a big stick will 
> steel it back.
>
> Craig Bowman