[BC] High School Football

[Jerry Mathis]

On 2/23/06, Paul Smith W4KNX <paul at amtower.com> wrote:
>
> HSFB is so popular here that the Cable Co. televises at least two games
> here
> every week.
> and just about all of them are on radio somewhere.
>
> Paul Smith
> Sarasota, FL
>
> -----Original Message-----
> [mailto:broadcast-bounces at radiolists.net]On Behalf Of Bailey, Scott
>
>    High School football is now just about the only thing that a small AM
> station has left to make any decent money. Before the "flea powers" were
> issued in the late 80's to the daytimers, Friday night HS football games
> were replayed on Saturday Morning, if there was no FM station in the
> area to carry the game. FM stations broadcasting HS Football games
> became more scarce as the FM's in Suburban and rural areas were moved
> closer to major cities, power upgrades, and then swallowed by group
> owners that didn't see the need to carry HS football on Friday nights.
>    People want to hear these games live, and so do sponsors, not the
> next day when it's old news. We all know how parents, grandparents, etc.
> can be over their in these games.
>
>
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Having started my career at lots of small stations, I can attest that what
you say is true--as far as it goes. Yes, lots of people want to HEAR the
games, but few people want to PAY to hear the games. I never knew of any
small-town station that got rich with local sports. Most of the time, they
were lucky if they could break even.

--
JM